Privacy Policy

Last updated: 2026-06-18

We are The Agricultural Alliance of New Brunswick/L’Alliance Agricole du Nouveau-Brunswick Inc.. (“AANB”, “we”, “our”, or “us”), and we are committed to transparency with respect to our practices in handling personal information. To that end, this Privacy Policy describes how we collect, use and disclose personal information of our users (“Users”, “you”, or “your”) that use our Matching Services (the “Services”), and the information we collect, use and disclose on behalf of our Users – for example, related information collected from Users to create an account (“Account”). As the Services are available to Users in New Brunswick, this Privacy Policy is intended to satisfy the requirements of rules established by applicable law, including the Canadian Personal Information Protection and Electronic Documents Act (“PIPEDA”), and the Canadian Anti-Spam Legislation (“CASL”).

When used in this Privacy Policy “personal information” means any information that we can reasonably use to directly or indirectly identify individuals such as an individual’s name, mailing address, email address, telephone number, internet protocol (IP) address, user name, or other similar identifiers. Personal information that is aggregated or anonymized and cannot be associated with an identifiable individual is not considered to be personal information under this Privacy Policy.

Application and Scope

This Privacy Policy applies to the personal information we collect, use and disclose through the AANB Services.

This Privacy Policy governs personal information collected through use of the Services. It also explains how we use cookies and similar technologies.

By using the Services, or interacting with us in any manner, you acknowledge that you have read and understood this Privacy Policy and you explicitly agree to its terms and the collection, use, and disclosure of your personal information as described herein.

Collection of Personal Information

We collect and use personal information shared directly with us by Users. We also automatically collect technical information through our website and platform found at https://fermenbfarm.ca, using cookies and other digital markers. You may adjust your browser settings to reject digital markers, including cookies, if you so choose, but in such a case we may not be able to provide you with all our website/Platform functionalities. By continuing to use our Services after being informed of our use of cookies, you consent to such use.

AANB collects the following personal information:

  • Personal Information. We collect certain personal information about the User (name, email, address, phone number, login password, user name, link to User résumé). This information is provided and input manually by the User.

Technical information. When you use our Services, we may collect, using electronic means such as cookies, technical information. This information may include information about your visit to our website and platform including the IP address of your computer or device and which browser you used to view our website and platform, the time you accessed or used our website and platform, your operating system, resolution of screen, location, language settings in browsers, the site you came from, keywords searched (if arriving from a search engine), the number of page views, information you entered, advertisements you have seen, etc. This data is used to measure and improve the effectiveness of our website and platform or enhance the experience for our Users. We treat this information as personal information when it is associated with your account or contact information.

Your Choice with Cookies. You can block the use of cookies by activating the settings in your browser. The “Help” feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. If you choose to withhold consent, or subsequently block cookies, you may not be able to access all or part of the content of our website. Additionally, you can disable or delete similar data used by browser add-ons, by changing the add-on’s settings or visiting the website of its manufacturer.

Privacy Policies of Third Parties. This Privacy Policy only addresses the use and disclosure of information by AANB. Other websites that may be accessible through our website or platform may have their own privacy policies and data collection, use and disclosure practices. We encourage you to familiarize yourself with the privacy statements provided by all third parties prior to providing them with information or taking advantage of an offer or promotion.

Use of Personal Information

We use personal information to provide products and Services to our Users, and for our internal purposes.

We collect personal information for the following purposes:

  • to establish, develop and preserve our business relationship respectively with our Users, and other persons with whom we deal;

to create, establish and administer Users’ accounts and to respond to Work Seeker or Work Offeror inquiries;

to provide, operate, and maintain our Services;

to meet applicable legal, regulatory, and contractual requirements relating to the Services provided to Users;

to ensure our records are accurate and to protect Users and AANB from error and fraud;

to understand and assess the interests, wants and changing needs of Users with a view to improving our services and developing new ones; and

to provide personalized services as well as work matches and recommendations to Users.

We also use your personal information (subject to an individual’s right to withdraw consent):

  • to personalize our advertisements to ensure that such advertisements are of relevance for our Users;

to conduct surveys on the quality of our services or User service.

When possible, rather than using personal information, we will anonymize and/or aggregate personal information so that it no longer identifies an individual, and use it for the purposes mentioned above or any legal purpose.

Unless required or authorized by law, AANB will not collect or use personal information for any other or new purpose without obtaining further consent.

Consent

BY CLICKING “I ACCEPT”, ACCESSING OR USING OUR PLATFORM AND SERVICES IN ANY MANNER, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND EXPRESSLY AGREE TO BE BOUND BY THIS PRIVACY POLICY AND CONSENT TO THE COLLECTION, USE, PROCESSING, AND DISCLOSURE OF YOUR PERSONAL INFORMATION AS DESCRIBED HEREIN. YOUR CONTINUED USE OF THE SERVICES CONSTITUTES ONGOING ACCEPTANCE OF THIS PRIVACY POLICY AS IT MAY BE AMENDED FROM TIME TO TIME.

AANB obtains consent of individuals for the collection, use, processing or disclosure of personal information at or before the time of collection. The form of consent sought by AANB will vary according to the sensitivity of the personal information, the reasonable expectations of the individuals and any requirements or standards established by law.

By creating an AANB Account and/or submitting information to us in connection with using AANB Services you are providing your consent to the collection, use, processing and disclosure of personal information as set out in this Privacy Policy, and, as applicable, in any agreement you may enter into with us. Moreover, by interacting with and/or using our platform and Services, you agree to benefit from, and be bound by, the terms and conditions of this Privacy Policy.

Right to Withdraw Consent

5.1 Any individual can withdraw their consent to our use of their personal information at any time. For example, at any time, an individual can opt-out from receiving any of our emails. However, withdrawal of consent to use or disclose personal information may mean that we are not able to provide you with all of our services. We may nonetheless retain your information if we have a legal basis to do so.

5.2 If you withdraw your consent to the use, processing or sharing of your personal information for the purposes set out in this Privacy Policy, we may not be able to provide you with all (or any) of our Services. In certain cases, we may continue to use the personal information after you have withdrawn consent if we have a legal basis to do so, or if your withdrawal of consent was limited to certain processing activities or to certain elements. For example, we may keep information if we need to do so to comply with a legal obligation, to resolve disputes and to enforce our agreements.

5.3 Consent may be withdrawn at any time, subject to legal or contractual restrictions and reasonable notice; however, without such consent, AANB may limit the services it is able to provide Users. To withdraw your consent, contact us at rcagrinb@fermenbfarm.ca.

Sharing of Personal Information

We may disclose aggregated information about our Users, and information that does not identify any individual, without restriction. We may share personal information that we collect or you provide as described in this Privacy Policy with third parties, solely as necessary to provide our Services. Third parties are contractually prohibited from using personal information for any other purpose than servicing AANB. AANB will strive to protect personal information disclosed to third parties by contractual agreements requiring that those third parties adhere to commercially reasonable confidentiality and security procedures and protections that are, at a minimum, equivalent to those employed by AANB itself.

Personal information may be made available by AANB to third parties only to fulfill the purposes for which it has been collected, as set forth in this Privacy Policy, with your consent, or as permitted or required by law. AANB will NOT share, sell, rent or trade your personal information to any third party for their marketing purposes. However, we may share personal information as follows:

  • To Work Offerors to fulfill the Services. As part of the Matching Services, Work Seeker Data may be made available directly to Work Offerors through the Platform for the sole purpose of evaluating Work Seekers for potential work opportunities.

To third party service providers and partners. We may hire service providers, which may be affiliates or third parties, to perform services on our behalf. This may include, without limitation, a person or an organization retained by AANB to perform work on its behalf, payment processors, where applicable, for any billing and payment processing, or cloud infrastructure and hosting providers used to operate and deliver the Services.

Third Party Integration. Our Services may involve integrations with, or may direct you to, websites, apps, and services managed by third parties. By interacting with these third parties, you are providing information directly to the third party and not AANB and subject to the third party’s privacy policy. If you access third-party services, such as social media sites or other sites linked through the Services, these third-party services will be able to collect personal information about you, including information about your activity on the Services. If we link to a site or service via our Services, you should read their data usage policies or other documentation. Our linking to another site or service doesn’t mean we endorse it or speak for that third party.

As permitted or required by law. From time to time, AANB may be compelled to disclose personal information in response to a law, regulation, court order, subpoena, valid demand, search warrant, government investigation or other legally valid request or inquiry. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful or to law enforcement and emergency services providers, in an emergency or where required or permitted by law. We may release certain personal information when we have reasonable grounds to believe that such release is reasonably necessary to protect the rights, property and safety of others and ourselves, in accordance with or as authorized by law.

As requested by Users. We may also share information with third parties at the request and direction of our Users, including as a part of our Services. We provide such third parties with only that information which is necessary in order for them to provide the services required, or that we have been instructed to provide by our Users. All such third parties are prohibited from using the information for purposes other than to facilitate and carry out the services they have been engaged to provide. These service providers are not permitted to disclose this information to others.

Storage of Personal Information

7.1 AANB processes and stores data in the cloud within Canada only. AANB does not transfer, store, process, or otherwise cause personal information to be transferred to or accessed from any foreign jurisdiction for the purpose of providing the Services. All personal information collected, used, or disclosed in connection with the Services is maintained on cloud infrastructure located within Canada and remains subject to the laws of Canada and the applicable laws of the province in which such information is stored.

Security of Personal Information

8.1 We implement and maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, unauthorized access, use, disclosure, copying, modification, or destruction.

We use reasonable security measures appropriate to the sensitivity of the personal information to protect it against unauthorized access, use, loss, disclosure, copying, modification, and destruction. AANB has implemented security measures that contain administrative, technical and physical controls that are designed to safeguard your personal information. Information stored in the Cloud is subject to contractual protections between AANB and the service provider that require the service provider to implement security measures at least equivalent to those required under this Privacy Policy. When we transmit sensitive data (such as messages, attachments, etc.) over the Internet, we protect it through the use of encryption. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Retention

9.1 We only retain personal information for the time period reasonably necessary to fulfill the purpose for which it was collected and in accordance with applicable law. We reserve the right to use such anonymous and de-identified data for any legitimate business purpose without further notice to you or your consent.

AANB retains personal information for as long as is necessary to provide the services requested by Users, or for other essential purposes such as complying with our legal obligations, maintaining business records, resolving disputes, enforcing our agreements, and protecting our legitimate business interests. Personal information will be retained only as long as necessary for the fulfilment of the purposes for which it was collected and for which consent was received, unless otherwise required by law. Personal information that is no longer required to fulfil the identified purpose will be securely destroyed, deleted, or anonymized. Where deletion is carried out through backup rotation, complete deletion may take up to thirty (30) days, as individual records cannot be selectively retrieved from backup systems; only full backup sets are accessible.

AANB maintains nightly backups for a rolling thirty (30)-day period, and monthly backups for a period of three (3) months thereafter. Because backups are stored at the aggregate level and individual records cannot be selectively extracted or deleted from backup sets, the complete deletion of a User's personal information from all backup media may take up to thirty (30) days following a deletion request. Upon request, AANB can immediately purge all backups older than ten (10) days, in which case complete deletion may be confirmed within that timeframe. AANB may notify the User upon confirmation that deletion is complete.

Access and Correction

10.1 It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes. Individuals have the right to access their personal information held by AANB and to have it corrected.

AANB respects individuals’ right to access and correct their personal information, subject to exceptions permitted by applicable law. If you have an account with us, you can log in at any time to access and update the personal information you have provided to us. If you need assistance with the access or correction of personal information, please contact us using the contact information detailed below. We will respond to access requests within the timeframes required by law, and in any event within 30 days of receipt unless an extension is required and permitted by law. Note that we will request additional personal information from you to verify your identity before any corrections are made or access is provided. This additional information will only be used to verify your identity and will not be used for any other purpose. We may charge a reasonable fee for processing access requests where permitted by law, particularly for requests that are repetitive, excessive, or require significant resources to fulfill. AANB will only charge such fees where User has been informed of the approximate cost and the individual has advised that the request is not being withdrawn.

How to Contact Us

11.1 If you have questions, concerns or complaints regarding this Privacy Policy or the personal information that AANB collects, uses or discloses, please contact our Privacy Officer by email at: rcagrinb@fermenbfarm.ca